ART BIO 

MATTERS

With an updated statement of purpose and a rapidly growing conclave of cultural heritage professionals, the redesign of Art Bio Matters aimed to increase engagement and improve the overall user experience.

OVERVIEW

Art Bio Matters (ABM) is a unique communication hub that promotes cross-disciplinary collaboration and hosts educational resources for biological materials research in cultural heritage.The aim for the 2021 ABM business meeting, held from September 22-24, was to bring together a community of experts for a dynamic forum for exchange alongwith the development of an updated website that is intuitive, cohesive, and visually engaging.

Outcome 

Art Bio Matters Website

Social Media Outreach

Visual Identity

ABM 2023 Poster 

Timeline 

September '21 - January '21

My Role 

UI/UX Design

Rebranding 

Design Research

Graphics

Website backend

In Collaboration with 

Julie Arslanoglu, Research Scientist, The Met

Margaret Holben Ellis, Professor Emerita, NYU 

Dr. Aleksandra Popowich, Research Associate, The Met

Erin Anderson, Website Coordinator

PROCESS

Working with miro.com as our online collaborative tool, I began the redesign by creating a current and proposed sitemap on miro.com and listed other web elements that would fit a cohesive visual theme. This process transformed our workflow and ensured instant feedback from the team with comment and chat features.

  • Feedback from ABM 2021 - Requests were made for a simple hub where you can locate information for a lot of different things. With that in mind, we took the wide range of topics which the community expressed interest, and created a sitemap that intended to function as a launchpad for information.

  • Call to action - A cross-disciplinary hub for biological materials research in cultural heritage.

PROTOTYPING

After fleshing out the color palette, the next steps involved taking the complex ideas that were discussed at ABM 2021 and developing them into a cohesive organized design with a strong visual aesthetic. We started by shortlisting biological materials categories for the 'Education' page and designed it to be illustrative and pictorial. Next, I implemented a playful layout with the approved visual identity on the wix site, and coded some of the pages as necessary to achieve features that a non-developer did not have access to on the backend. This also helped streamline the numerous excel sheets to datasets and dynamic pages that would automatically populate and improve the workflow efficiency

OUTCOME

Art Bio Matters provides a stimulating forum in which to explore current and new directions in the study of biological materials found in cultural heritage collections. Communication and partnerships are facilitated by a robust website that is easy to navigate and functions as a one-stop hub for information for science, curatorial/cultural history, and conservation professionals. Updates are provided through their social media that I designed and helped launch, along with some future materials for ABM 2023 biannual conference poster. 

  • Color Palette - The current logo in place for the ABM website needed a revision in relation to its visual hierarchy. The color choices for the initial logo were influenced by the colors of The Metropolitan Museum of Art and NYU brand colors as a result of collaboration between the two. However, I noticed that the palette did not match those brand colors. This redesign also informed the color palette to be used for the website UI elements moving forward. 

Proposed sitemap: Identifying vital areas of study and focus resources

Logo redesign: Finalizing the color palette and font for the website

Responsive Layout

Color palette: Palette proposals for the team to review

Masters: Chosen header and footer for the website 

Wireframe and visual design

OVERVIEW

Art Bio Matters (ABM) is a unique communication hub that promotes cross-disciplinary collaboration and hosts educational resources for biological materials research in cultural heritage.The aim for the 2021 ABM business meeting, held from September 22-24, was to bring together a community of experts for a dynamic forum for exchange alongwith the development of an updated website that is intuitive, cohesive, and visually engaging.

Outcome 

Art Bio Matters Website

Social Media Outreach

Visual Identity

ABM 2023 Poster 

Timeline 

September '21 - January '21

My Role 

UI/UX Design

Rebranding 

Design Research

Graphics

Website Backend

In Collaboration with

Julie Arslanoglu, Research Scientist, The Met

Margaret Holben Ellis, Professor Emerita, NYU 

Dr. Aleksandra Popowich, Research Associate, The Met

Erin Anderson, Website Coordinator

ANORA

AMBIENT NOSES

A cross-modal toolkit comprising a family of smart lighting fixtures for the home that sense dangerous gasses for those who don’t have the ability to smell.

Illustrative style line drawing to convey information in a visual manner

Coding multistate tabs in velo wix and managing datasets for the website 

Art Bio Matters website launch

Social media launch

Feedback word cloud from the ABM 2021 virtual conference 

Feedback poll from the ABM 2021 virtual conference

Finalized color palette and pages

Illustrative, visually engaging and less text heavy